Author Archives: Chip Howes

Coming in Hot!

OLLO is bringing the HEAT this Summer with the new ALPHA EDGE. The EDGE is a nod to two iconic video games. Mirror’s Edge and Sonic the Hedgehog

Introduced in 2008, and set in a near-future city, Mirror’s Edge follows the story of Faith Connors, an underground parkour courier who transmits messages while evading government surveillance. The first Sonic game, released in 1991 for the Sega Genesis, follows Sonic, a blue hedgehog who battles the evil Doctor Eggman, a mad scientist. Get fired up!

Invest In an Authentic Brand.

In movement sports, performance and culture are intertwined. 

Our rapid growth is the result of our immersion in the performance, culture and style needs of our customers.

OLLO nurtures a deep and authentic level of engagement with the global parkour, freerunning, and ninja warrior communities. Our interactions with the community continually assist us in our market research and operational decisions and inform our holistic design approach.

We are excited to offer you a limited time opportunity to join the OLLO team as an investor. Own a stake in a company you can believe in.

Investor Link – wefunder.com/ollofootwear

The Athlete and the Opera House

What an incredible video collaboration between Dom Tomato and Red Bull. Shot at the beautiful Sydney Opera House, designed in 1957 by a then relatively unknown 38 year old Danish architect, Jørn Utzon. It’s wonderful to see the continued elevation of parkour and freerunning through projects like this one. Oh, and we really like the sneakers too.

Every Component Considered

Every component used to build the ALPHA has been highly considered.

  • The ALPHA’s engineered upper materials are designed to endure any obstacle that the city puts in your way.
  • OLLO’s molded midsole provides a high level of cushioning and maximizes lateral force stability for precise maneuvering.  
  • Our no-compromise outsole traction patterns and proprietary 0110 / HIGH GRIP rubber compound have been tested and tweaked until meeting our athletes demanding standards.
  • The ALPHA’s Variable Impact Density insole is formulated to provide progressive shock absorption to keep your movements crisp and your joints safe.
  • Finally, our one-piece uppers have minimal stitching to eliminate seams that can blow out or irritate your foot.